Continued from Part 1 : The Skincare Obsession
Today, in Part 2, we will be talking about the uniqueness in Asian cosmetics. Therefore we won’t be talking about brands that are very similar to the western cosmetics market, but rather those that takes a different approach to Western cosmetics. Even in Asia, it is believed that Cosmetics must have a western appeal & approach to be successful, but the emergence and popularity of solely Asian base approach in Skincare products have proved huge success in the past decade.
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